Have you ever asked your customers how you can improve your service?

The majority of businesses are too scared to ask their customers what they really think about their product and/or service, but the fact is that your customer will feel valued and appreciated if you listen to their opinion and learn from their feedback. No matter how small a suggestion, it can lead to greater overall satisfaction for your client/customer, which is your ultimate goal… right!

Suppose you don’t ask your customers for feedback and you miss something vital like … (more…)

I was going to write an article about why the customer is not always right, and that is coming shortly, however this was on the top of my list so thought I would punch it out first.

This article is about dissatisfied customers and should get you thinking about whether you have existing customers that you’ve been ignoring, therefore, you are missing out (in more ways than one). So bear with me, there is a point to all this.

I am one very dissatisfied Foxtel customer, which pains me no end because my favourite shows are on Fox 8. Anyway, this is about my experience as a customer and how Foxtel seems to focus on the NEW customer and FORGETS their current customer (unless of course they are after money).

I believe forgetting about your existing customers is a huge mistake for any business, and Foxtel is likely losing business because of it.

So here is my gripe(s). (more…)