Understanding the magic of metadata
Do you find search engine optimization (SEO) daunting, here is some SEO definitions to help you?
I read this article on Hubspot and thought I would share it with you. It offers great advice to small business managers and owners on the value of meta data on your website and a little about what it all means. Of course there is a LOT more too it, but it will get you started.
As part of this analysis process, one area that we look at is the ‘meta-data’ elements of the site. This concept is often new to the small business executives I talk to, so I thought it’d be helpful to provide a simple description of what it is and why it’s important. As is the case with prior articles in this series, if you’re an uber-techie and already grok all this stuff, feel free to save a bookmark to this article for the next time a business-type asks you what meta-data is. It will save you 10 minutes of your life that you can’t get back. Read more >>
After you have read it, I would love you to post your comments on this page. If you need more advice I would be happy to help, just email me.
NEW: Join me at my new SEO Strategies for Smart Business Owners (beginner) seminar in April 2012 in Brisbane